Why In-App Notifications Are the Best Way to Get More Home Service Jobs (And Why We’re Only Offering One Per Month) 🚀
Marketing is all about reaching the right people at the right time. But in the home services industry, timing is everything—a well-placed offer can mean the difference between getting the job or being forgotten. That’s why we’re launching the Oply Featured Vendor Program, an exclusive opportunity for one vendor per month to get their message directly in front of homeowners when they need it most.
And here’s the data-backed reason why this works so well.
Why In-App Notifications Outperform Other Marketing Channels
You’ve probably used email marketing or social media ads to get the word out about your business. While these are great tools, they often get lost in the noise. Let’s compare:
Marketing ChannelOpen RateClick-Through Rate (CTR)Conversion RateEmail Campaigns20-30%2-5%1-3%Social Media AdsN/A0.9-1.5%1-2%In-App Notifications90%+20-30%5-10%
Why Do In-App Notifications Work So Well?
✅ They Appear Instantly – Unlike emails or social media posts, an in-app notification pops up in front of active users.
✅ They Have Sky-High Open Rates – Studies show 90%+ of in-app notifications are opened, compared to just 20-30% for emails.
✅ They Drive Immediate Action – Because the notification is relevant and time-sensitive, users are far more likely to click and book.
Why Oply Limits This to One Vendor Per Month
At Oply, we’re not just a marketplace—we’re a trusted resource for homeowners. That’s why we’re strict about not spamming users with endless promotions. Instead, we’re curating just one exclusive vendor per month for a seasonal, high-value promotion that actually benefits homeowners.
This keeps engagement high while ensuring your business gets maximum visibility without competing against multiple ads.
Aligning With Seasonal Demand for Maximum Impact
Every season has its home maintenance must-do’s—and that’s when homeowners are actively looking for help. Here’s how we align the Featured Vendor program to seasonal demand:
🌷 Spring (March - May)
- Lawn care & landscaping
- Exterior pressure washing
- HVAC tune-ups
☀️ Summer (June - August)
- Pool maintenance
- Pest control
- Outdoor renovations
🍂 Fall (September - November)
- Gutter cleaning
- Roof inspections
- Heating system checks
❄️ Winter (December - February)
- Holiday lighting installation
- Snow removal (where applicable)
- Indoor home projects
For example: If you're a lawn care provider, being the featured vendor in March or April puts your business in front of homeowners just as they’re thinking about their lawn for the season.
What’s Included in the Oply Featured Vendor Package?
For $1,000 per month (April is 50% off at just $500!), you’ll get:
✅ In-App Notification – A high-converting message sent directly to all Oply users.
✅ Direct Text Message – Reach homeowners via SMS for instant engagement.
✅ Newsletter Feature – Get highlighted in our 18,000+ subscriber email list.
✅ Social Media Feature – A dedicated post across Oply’s platforms.
✅ Oply Blog Feature – A promotional article about your services.
Spots Are Limited – Reserve Yours Now
🚨 Only ONE vendor per month gets this opportunity, and spots are filling fast. If April isn’t the right time for your business, let us know which month makes the most sense, and we’ll secure your spot in advance.
